1. Simplicity is very important - Making sure your website is easy to navigate through is a must, if customers struggle to get around your website, there will be a lower chance of them purchasing a service or a product
2. Google Display Ads - Through Google Display you are able to add elements like ad material and text ads. This allows for your business to be seen through multiple channels and platforms!
3. Facebook campaign ads - Create a business page and add all of the important information like contact, website link, shipping details etc (this depends on what your business offers). If your business offers a physical product, make sure to add to the Facebook Page Shop so you can reach a bigger audience.
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