Maria NadalinTips for Blog Writing
In its simplest form, writing is a great way to express yourself. In a professional form, it’s a way to communicate to your audience relevant topics while establishing yourself as a reliable source of information. As you blog, you develop your online presence. If the blogs you write are effective, you’re building your audience, and possibly converting them to customers or clientele.
Here are some tips for writing a blog effectively:
Your headline is the most important part of your blog. The preview text is the second most important. These should be informative, exciting, interesting, or all of the above.
Don’t be afraid to jump around in your draft - it’s almost like a solo brainstorming session if you do. You can organize your thoughts later.
Remember that this is a blog, not an essay. You don’t have to meet a specific word count, and you can play around with grammar and sentence structure.
Be as candid and casual, or not, as you choose.
This is your blog. Your unique perspective is what people want to read about.